Video Description
The chatbot is a chat widget on your website or HubSpot landing pages where a visitor can start a conversation. The chatbot can help qualify leads, book meetings, or create support tickets by sending a series of questions and automated responses.
Where can you launch chatbots?
- HubSpot landing pages - any page built and hosted within your HubSpot portal
- Website pages - any page on your website that has the HubSpot tracking pixel.
- Facebook Messenger - your chatbot shows up on your Facebook Messenger, and you can respond directly through HubSpot.
HubSpot offers a selection of templates including:
Learn more about HubSpot chatbot templates here.
How can I customize my chatbot's targeting and triggers?
You can target your chatbot so that it appears on all of your website pages, or specific pages only. You can also customize your chatbot to appear based on user information (what is listed in their HubSpot for that specific contact) or action. An example of triggering your chatbot based on user action would be if a user is about to exit one of your website pages, and you trigger the chatbot to appear based on exit intent. This way, they may be reengaged before leaving the site.
Here are a few helpful articles to help you get started on chatbots!
Meet your HubSpot Expert
Ellie O'Hara
Marketing Technologist
A few of Ellie's passions include marketing, working alongside others, and spending all of her free time outdoors. She works on both the client and content creation sides of the Webstacks Onboarding team.